morganw

May 9, 2012 8:47 pm Jake Gyllenhaal as Heath. and Vera Farmiga as Annie. Unfortunately both people were in Source Code. Chloe Sevigny as Charlotte Houston. Eva Green as Mara.

May 4, 2012 9:36 pm Didn't I just say that?

May 4, 2012 8:55 pm R.i.P Phil Coulson. Long live the Vision.

March 29, 2012 1:27 am The key to great communication is cutting out the middle man. I recently heard that Valiant comics contacted (almost?) all the comic shops across North America explaining to them what their initiative is. My co worker at the shop spent about a half hour talking business and what the company has to offer. As a retailer (if I were one), to have that interaction available to me directly, means something. That would most definitely give me further incentive to order their product. Understanding what you're ordering is also key. Understanding means knowing and knowing is everything. As a retailer, if you know what you're ordering then you can explain it to your customers and give them a reason to be excited about it. As for being the client, understanding could mean knowing whether or not they'd be interested in that comic. Lastly (but not leastly because that's not a word...), it does indeed come down to the wants of the clientele, and in some cases people don't know what they want until its presented to them. Of course this needs to be done in the right way. I think alot of new comics readers jump into the medium thinking that superheroes are all that is offered, when in fact there is SO much more, as most publishers have already proven. I would suggest marketing in other non comics related media. (such as magazines, is it safe to say that most maxim readers have read some sort of comic strip at least once in their lives?). To be fair, the reason most of these titles are selling out the way they are is because of that last minute hype the comics sites give to these titles. Best example of this was Hell Yeah! or even Luther Strode. Both titles flew under the radar (despite previews catalog cover spots) and then Bam! First issue sell outs. There needs to be greater outreach. Regardless, like jazz, it all comes full circle and depends greatly on good communication. We all need to play our part.