First off, this new Hulk series had me from the moment I saw the #1 cover in the Marvel previews.

Issue four here is something I’ve been waiting on since issue one. Even before it was announced, I knew that a Hulk vs Hulk issue was coming. And did it deliver?

Yes. In the latest issue I find Jeph Loeb at his best. The book has what Hulk has been needing:
a) a mystery (who is the Red Hulk???)
b) fun, light-hearted moments (“Oh. The. Humanity.”)
c) Smashing. The “Hulk think” era looks to be over. “Hulk smash” is finally back!

I offer no spoilers here, just a strong recommendation. This series made me a Hulk fan.
I’m with this book for the long haul.